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VIDEO: How did Saatchi & Saatchi 'sell' Mrs Thatcher?

    Saatchi & Saatchi created the 1979 ad campaign which saw Mrs Thatcher become prime minister. Jon Snow asks Centre for Policy Studies Chairman Lord Maurice Saatchi how he "sold" a possible female leader to the UK voters.



    Video embedded via Channel 4 News. 

    Date added: Wednesday 10th April 2013